Hy Cite announced a new corporate strategy in its efforts to further solidify its U.S. presence and grow its influence in the Latin American markets. The company collaborated with branding agency LaVisual, which specializes in cutting-edge and innovative branding methodologies, to capture the 60-year-old company’s legacy of supporting entrepreneurs while also conveying its ambitious spirit toward the future.
“The rebranding wasn’t merely about aesthetics but encapsulating the very soul of Hy Cite—our dedication to unity, belonging, and providing unparalleled opportunities,” said Paulo Moledo, Hy Cite Enterprises CEO. “LaVisual has been instrumental in translating this ethos into a compelling brand narrative.”
