Hy Cite Enterprises announced that Paulo Moledo has joined the company as senior vice president of Strategy.
Moledo will be responsible for implementation of the global brand strategy as well as management of the Product Development Group, leading the field adoption of CRM and becoming a member of the IT Digital Transformation team.
Moledo has 12 years of experience in the direct selling channel. He previously served as president of U.S. operations for one direct seller and as general manager for both the North Latin America and South Latin America regions for another top direct selling company.