Welcome to 2023! One of my resolutions this year is to continue DSN’s mission of bringing you the news, trends and solutions you need to always stay informed and one step ahead. I hope you find this issue to be a great example of that!
We’ve expanded this edition into a Jan/Feb combination, so that we could bring you more coverage surrounding this month’s theme: the challenges and opportunities facing the channel. Last month we took a look back at 2022 and offered some predictions about what we think will be shaping the channel in the year to come. This month, we take the next step, bringing you new perspectives and wisdom from four executives at four companies we feel are finding big wins in a tough business environment. Read about and be inspired by AdvoCare, FASTer Way to Fat Loss, PM-International and newcomer to the channel Qyral.
This month also marks the debut of a new feature in each issue of DSN called The Guide. In it, we provide a curated essential reference list of vendors and suppliers servicing the direct selling industry. Look for The Guide in each issue to find the perfect partner for all your new initiatives.
In this issue, we have reached out to experts to bring insights to you and your companies. Many people look to update their résumé or look for their next career move at the beginning of the year; our feature, The Top Skills Every Direct Selling Executive Needs, offers great advice from recruiters on how to best market yourself for today’s direct selling landscape. Learn from DSN Legend John Fleming, on Leveraging the Gig Economy. We also have insights from the relevant and revelatory Paul Adams on keeping your field motivated and successful in Fighting Field Fatigue. There is an amazing company feature on Nu Skin—a company known for its innovation, perseverance and forward-thinking culture.
DSN remains your daily resource for global news impacting the direct selling channel. Sign up for the weekly dashboard email which delivers a week’s worth of news in a quick 15-minute read each Sunday. You can also sign up for free VIP Text Alerts, where you’ll always get the channel’s top stories first and fast.
And we invite you to attend the Spring in-person events in April. The Annual Global Celebration & Awards is on April 18, and DSU April 19 and 20, in Frisco, Texas. Register and learn more at DSU2023.com.
We always strive to bring you the news and information you need. We’d love to hear about the stories and trends you would like to see us cover. Please share your thoughts at pwhite@directsellingnews.com.
All the best,
Patricia White | Publisher
From the January/February 2023 issue of Direct Selling News magazine.