As President of DSA, it is my job to evaluate and report on cases like the recent Federal Trade Commission announcement regarding AdvoCare dispassionately and to analyze the impact on the direct selling channel and assist our members in charting a course forward. Nonetheless, it is difficult for me to believe the investigators got all […]
The US Direct Selling Association (DSA) has announced that its Board of Directors unanimously approved the establishment of a third party self-regulatory program. The Direct Selling Self-Regulatory Council (Direct Selling-SRC), which will be administered by the Council of Better Business Bureaus (CBBB), is designed to ensure high standards of integrity and business ethics which remain the guiding […]
With over 37 million people, Canada has excellent potential for continued development and expansion. Given the close geographic and cultural relationship between the U.S.A. and Canada, it is no surprise that many U.S.-based direct selling companies have a long and established presence north of the border. Add a number of successful Canadian and international companies […]
We all know how Amazon has impacted competition on the product side of our business, and the emerging gig economy players that rely on independent contractors have brought even more disruption to the marketplace. What makes direct selling so attractive—our commitment to creating a more supportive world for independent contractors—is central to who we are […]
MONAT® Global Canada, a multinational distributor of hair care products, was awarded the Direct Sellers Association (DSA) of Canada’s Making a Difference Award as well as the Code of Ethics Certificate for conducting ethical business. MONAT Canada Vice President and General Manager Jackie McClements received the Direct Selling Education Foundation (DSEF) Circle of Distinction Award. MONAT® Global was honored with DSA’s […]
This Sidebar is part of the August 2018 Cover Story Continuous and transparent communication about how direct selling works and its value has prompted greater understanding by governments and the public around the world, Tamuna Gabilaia, executive director and COO, WFDSA, says. Offering this education ensures more favorable operating environments for distinguished and credible direct […]
…That which we call a rose; By any other name would smell as sweet… —William Shakespeare, Romeo and Juliet Names are essential: They carry meaning derived from the legacy of past actions and an ability to reliably deliver. While names conjure an image that may be easily recognizable, looks alone can deceive. Even Shakespeare notes […]
“Without continual growth and progress, such words as improvement, achievement, and success have no meaning.” —Benjamin Franklin Mr. Franklin’s words can be applied to any of his roles: newspaper publisher, inventor, postmaster, statesman and humorist. But his words have an especially keen meaning for DSA’s ethics and self-regulation program that has been a guiding force […]
In Washington, D.C. and across the country, there is an association for everything. Each industry, product or interest group has its own agenda. And there is an association to advocate for each one of those agendas on all levels of government. For Americans, it seems only natural to stand together and advocate for a point […]
Click here to order the December 2017 issue in which this article appeared. In This Issue: The Most Influential Women in Direct Selling Bringing Gender Parity to Direct Selling Advocating for the Direct Selling Community Navigating the Millennial-Driven World Sticking to a Winning Business Model Leading with Passion and Commitment Launching New Products and Segments Recruiting and […]
I am proud of how direct selling truly is open to all, with its low risk and ease of entry, no requirement for formal qualifications or training or high capital investment, and with ease of exit should a participant decide it’s not for them. Direct selling can offer a route to entrepreneurialism to anyone who […]
Never before has the industry seen a global environment filled with this much opportunity. More people than ever want a life that allows them to work when and where they want. Consumers are buying quality products that help them look and feel more confident. And people are increasingly seeking experiences that connect them to others […]