Using data and analytics to adapt to trends, retain customers and train distributors If there’s one thing the entire direct selling industry can agree on, it’s the need to look for competitive advantage wherever it takes us: new markets, new products and new ways to become more efficient and profitable. Traditionally, distributors relied heavily on […]

Many leading brands are great at making it easy to buy their product or service, and through select partnerships and integrations achieve speed, security and convenience for the customer, whilst also optimizing their revenue and limiting risk.

There are two key questions that every direct selling company should be asking right now: How do we bring new people into the industry? And how do we keep the talent we already have?

Keeping good employees around saves money, helps build culture, and presents a strong reputation to distributors.

We’ve analyzed the data on thousands of direct sellers and millions of their actions. One thing is clear: sales increase when you close the gap. The risks involved with not closing the gap When direct sellers are left asking the question “What’s next,” three clear challenges present themselves. These challenges don’t just kill sales, but […]